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We look at how investment in good design can increase your marketing leverage to provide increased sales and product market share, keeping you ahead of the competition.
Whether it is a new product launch or a product upgrade, Idea’s proven Design, Development and Manufacture processes capture the essence of good design integrated with ease of manufacture to provide a full featured profitable product..
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When Godfreys, the leading specialist Vacuum Cleaning company in Australia & New Zealand approached Idea, their vision to create and sell a market leading product was very clear. In May of this year the Sauber Visualiser was awarded Finalist in the 2015 Australian Good Design Awards.
The concept of this product started from an idea of capturing and combining product performance, ease-of-use, reliability and visual brand integration. Through Idea’s design and development process, the product evolved into working (compliance tested) marketable prototype samples, fully engineered ready for tooling.
Interested in learning more about Idea’s proven Strategic Design Solutions? click 'here'
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