User Centred
Project - OBO Helmet
This Client approached Idea wanting a youth sports helmet compliant with CE safety standards and to establish a manufacturing supply chain.
As established World leading brand in field hockey goalkeeping equipment, this helmet needed to fit within the style of their brand, which was described as passive/aggressive; the fit and feel should be organically passive but needed to be aggressive enough to intimidate the opposition.
Through extensive clay models and sculpturing Idea produced a comfortable, lightweight helmet, with a excellent sight of vision. Once this look was approved, ball impact safety testing was conducted, with revisions until it both retained the approved look and complied with the CE safety standards. On completion Idea produced production tools, quality control specification and facilitated CE approval ready for Client handover.
Project - Solution
Consumer Appliances
Project - Vacuum Backpack
Our client is a leading Australian Vacuum Cleaning specialist and wanted to design a higher quality option for backpack vacuum cleaners from the ground up, with a specific focus on being lightweight, comfortable, and high-performance. For this client comfort was the most important criteria.
Creating mock-ups was crucial for this project as every little piece of design placement needed to be carefully considered; the on/off switch, clips, etc. all had to be placed strategically to ensure the most comfortable experience. Idea created realistic mock-ups so the Clients could test out the feel and weight of what would be the final product. It was also very important to establish manufacturing methods during this design process; this was achieved by discussing the tooling budget and ensuring the tooling methods were included in the design to meet the budget requirements. On completion Idea produced engineering ready 3D CAD files directly to the clients manufacturing partner.
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Electronic Products
Project - Spider SX
Our client is the world leading provider of satellite-based real-time flight tracking. Their original product transformed the industry, but they approached Idea wanting to update their product that would leapfrog their previous model.
For this product user interface was the most important part; it had to be non-intrusively mounted in order to not distract the pilot while flying, and easy to access the SOS when in an emergency. It also had to be extremely strong to survive huge impact, and perform as a data transmitter and receiver to the highest capacity. To achieve all of these criteria Idea first worked on presenting the conceptual expected outcome for approval and created prototypes with close collaboration and co-development of PCBA. On completion Idea produced production tools, quality control specification with ongoing production supply (Idea-China) to the client.
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Product Engineering
Project - SunScout Pro-Mower
Our client, a pioneering solar company called SunScout, is dedicated to eliminating fossil fuels and achieving maximum environmental sustainability across robotic systems, vehicles, and mobile machinery.
SunScout approached Idea to design and develop a new solar-powered robotic lawn mower for their product range.
Collaborating closely with the client’s suppliers and in-house manufacturing team, Idea's industrial design and engineering team followed a strategic New Product Development (NPD) program to deliver an innovative mower design.
Utilising Design for Manufacture (DFM) and Design for Assembly (DFA) techniques, our engineering design team developed detailed 3D CAD assembly models, transforming concepts into engineered products with prototype development, ready for manufacturing and global distribution of finished products.
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Agriculture & Horticulture
Project - Calf Feeder
Our client is an Industry Leading, well-established milk feeding products for animals. Their current product was selling well on the market but they wanted an update. They wanted the sports car equivalent of a new milk feeder range.
The way it worked and its current size did not need to change, focus was on the aesthetics because the shape and look were crucial to stand out from their competitors.
Idea created a huge full scale foam mock-up, which both served as a way to style and capture the design as a full scale object that the clients could run their hands over and understand all the changes and approve all the designs before starting 3D CAD. This also allowed the manufacturers/ mould-makers to see how to make it. On completion Idea worked directly with the client's mould maker producing required 3D CAD data and drawings.
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Health & Medical
Project - O2U Air & Face Mask
As a start-up company this client had an idea; they wanted to improve the life of other people by creating a product that improved air quality for people in countries with poor air quality. Idea had to first conceptually conceive this idea, and did a lot of background research on compressed air.
To make this a product that would take off it had to look discreet and trendy but still work properly, and it had to be within a certain size to comply with safety standards. Another issue to overcome was how to integrate it into the end user's daily life; the working prototypes had to hold enough air to add value to the end user, so Idea implemented a electronically controlled, measured deployment of fresh-air bursts. Idea developed prototypes of masks, tracked down reputable suppliers of mask fabrics and air canisters, then sent them back to New Zealand where they were filled with our air. On completion Idea produced production tools, quality control specification, sourced specialised equipment with production supply (Idea-China) to the client.
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